{"id":5282,"date":"2021-01-18T11:29:10","date_gmt":"2021-01-18T08:29:10","guid":{"rendered":"https:\/\/tmc.ke\/staging\/?p=5282"},"modified":"2021-01-21T12:09:11","modified_gmt":"2021-01-21T09:09:11","slug":"advice-for-small-business-owners","status":"publish","type":"post","link":"https:\/\/tmc.ke\/staging\/advice-for-small-business-owners\/","title":{"rendered":"ADVICE FOR SMALL BUSINESS OWNERS"},"content":{"rendered":"\n<p style=\"color:#000000\" class=\"has-text-color\">Entrepreneurship\ncomes with a host of challenges. Rewarding challenges, but difficult challenges\nnonetheless. This is especially true if you\u2019re venturing into an unfamiliar industry\nor designing the next generation of products. For new entrepreneurs there\u2019s little\nto no training and sometimes no mentors to guide and support you through the\nprocess. This is why it\u2019s so important to gather as much information before you\nstart your new business venture. Here\u2019s what you need to do: <\/p>\n\n\n\n<ol><li><strong>GATHER\nYOUR TOOLS<\/strong><\/li><\/ol>\n\n\n\n<p style=\"color:#000000\" class=\"has-text-color\">The journey of a thousand miles begins with a step; make sure you\u2019re wearing the right shoes. Before starting your business. You should gather as much information about the industry you plan on delving into. How are the thriving businesses structured? How big is the market and who should you target first? What marketing techniques work for the industry?<\/p>\n\n\n\n<p style=\"color:#000000\" class=\"has-text-color\">Speak to other business owners and find out how they operate and what success have they\u2019ve had. Look for the potential and predicted shifts the sector is facing and how your business could respond.<\/p>\n\n\n\n<p style=\"color:#000000\" class=\"has-text-color\">Before\nyou even begin hiring employees, you need to do the job you need them for. This\nmeans you\u2019ll be familiar with role and its requirements and can therefore properly\nrecruit for it. &nbsp;Preserve your cash flow\nby avoiding unnecessary spending like unqualified employees. <\/p>\n\n\n\n<ol start=\"2\"><li><strong>SET SPECIFIC AND REALISTIC GOAL<\/strong>s<\/li><\/ol>\n\n\n\n<p style=\"color:#000000\" class=\"has-text-color\">When\nstarting a business, it is absolutely important that you set specific goals. Goals\nhelp you stay on track with your vision and inform all the decisions you make.\nSetting specific goals enables you to prioritise actions instead of taking random\nshots in the dark. While it is essential to set goals, it is also vital that\nyou remain realistic about them as well. <\/p>\n\n\n\n<p style=\"color:#000000\" class=\"has-text-color\">In\nthe initial stages of your business, you should set short term goals that are\neasy to achieve. For instance, having a five-year growth plan that is both\nspecific and realistic will guide your efforts and ensure your actions are\nfocused. Realistic goals are important because they are achievable. Setting unrealistic\ngoals will only serve to demotivate you in the event you don\u2019t achieve them.<\/p>\n\n\n\n<ol start=\"3\"><li><strong>BE PATIENT<\/strong><\/li><\/ol>\n\n\n\n<p style=\"color:#000000\" class=\"has-text-color\">Rome\nwas not built in a day. When you start your business, you may focus on growth\nand expansion. This is completely reasonable because this is the point of\nstarting a business in the first place. However, don\u2019t rush yourself remember\nthat any progress, no matter how small is still progress. <\/p>\n\n\n\n<p style=\"color:#000000\" class=\"has-text-color\">In its initial stages, progress may be slow. In the pursuit of growth, you may neglect your focus on improvement. Check your systems and processes, is your business a well-oiled machine? In order for your business to achieve the success you\u2019re working for, all the elements that make it up must be properly maintained. Be patient and persistent and you will begin to see results.<\/p>\n\n\n\n<ol start=\"4\"><li><strong>GET THE WORD OUT<\/strong><\/li><\/ol>\n\n\n\n<p style=\"color:#000000\" class=\"has-text-color\">Marketing plays a huge role in the success of your business. Now is the time to invest in a content marketing strategy. This will get the word out on your business and draw customers in. Take advantage of social media which has grown to be one of the most powerful marketing tools available. There are many benefits to this marketing strategy such as free traffic and continuous growth as people engage with your content. Keep an eye out for all the new apps and websites that are coming up and use them to your advantage. Your business is only as big as the people who know about it. <\/p>\n\n\n\n<ol start=\"5\"><li><strong>KNOW THE LAW<\/strong><\/li><\/ol>\n\n\n\n<p style=\"color:#000000\" class=\"has-text-color\">As\ntedious as it may seem, it is absolutely important that you know the law when\nstarting a business. It is important to know the laws surrounding your industry\nin order to avoid penalties and legal hurdles. It is also important to ensure\nthat you are in compliance with the legal requirements of running a small\nbusiness. These include financial regulations, tax obligations and employment\nlaws. Ensure that your new company complies with all its legal responsibilities\nso you can get back to focusing on growing your business. <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-style-default\"><p><em>\u201cSuccess is not final; failure is not fatal: it is the courage to continue that counts.\u201d <\/em><\/p><cite>Winston Churchill<\/cite><\/blockquote>\n\n\n\n<figure class=\"wp-block-embed-wordpress wp-block-embed is-type-wp-embed is-provider-wordpress\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/sba.thehartford.com\/business-management\/tips-from-successful-small-business-owners\/\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed-wordpress wp-block-embed is-type-wp-embed is-provider-small-business-trends\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"9fWCDGrBaU\"><a href=\"https:\/\/smallbiztrends.com\/2019\/06\/small-business-tips-and-advice.html\">12 Essential Pieces of Small Business Advice<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;12 Essential Pieces of Small Business Advice&#8221; &#8212; Small Business Trends\" src=\"https:\/\/smallbiztrends.com\/2019\/06\/small-business-tips-and-advice.html\/embed#?secret=9BR28T3GMv#?secret=9fWCDGrBaU\" data-secret=\"9fWCDGrBaU\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.success.com\/11-game-changing-tips-for-small-business-owners\/\">https:\/\/www.success.com\/11-game-changing-tips-for-small-business-owners\/<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.forbes.com\/sites\/mikekappel\/2017\/07\/12\/10-tips-for-starting-a-small-business-that-you-havent-heard-a-thousand-times-already\/?sh=7a360d416e19\">https:\/\/www.forbes.com\/sites\/mikekappel\/2017\/07\/12\/10-tips-for-starting-a-small-business-that-you-havent-heard-a-thousand-times-already\/?sh=7a360d416e19<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Entrepreneurship comes with a host of challenges. Rewarding challenges, but difficult challenges nonetheless. This is especially true if you\u2019re venturing into an unfamiliar industry or designing the next generation of products. For new entrepreneurs there\u2019s little to no training and sometimes no mentors to guide and support you through the process. This is why it\u2019s so important to gather as much information before you start your new business venture. Here\u2019s what you need to do: GATHER YOUR TOOLS The journey of a thousand miles begins with a step; make sure you\u2019re wearing the right shoes. Before starting your business. You\u2026<\/p>\n","protected":false},"author":3,"featured_media":5283,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[103,74],"tags":[],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":5}},"_links":{"self":[{"href":"https:\/\/tmc.ke\/staging\/wp-json\/wp\/v2\/posts\/5282"}],"collection":[{"href":"https:\/\/tmc.ke\/staging\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tmc.ke\/staging\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tmc.ke\/staging\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/tmc.ke\/staging\/wp-json\/wp\/v2\/comments?post=5282"}],"version-history":[{"count":2,"href":"https:\/\/tmc.ke\/staging\/wp-json\/wp\/v2\/posts\/5282\/revisions"}],"predecessor-version":[{"id":5289,"href":"https:\/\/tmc.ke\/staging\/wp-json\/wp\/v2\/posts\/5282\/revisions\/5289"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tmc.ke\/staging\/wp-json\/wp\/v2\/media\/5283"}],"wp:attachment":[{"href":"https:\/\/tmc.ke\/staging\/wp-json\/wp\/v2\/media?parent=5282"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tmc.ke\/staging\/wp-json\/wp\/v2\/categories?post=5282"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tmc.ke\/staging\/wp-json\/wp\/v2\/tags?post=5282"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}